Buying habits are changing. More and more buying decisions are now made before your prospects have even spoken to a sales person.
At BBI we believe that effective marketing communications can move your prospects along the sales funnel before they’ve even met your sales team. In fact it has to be a critical part of today’s marketing mix.
So what is Inbound Marketing?
Inbound marketing uses personalised content to specifically target prospects. It identifies their needs and helps them find solutions to their problems. This moves them along the sales funnel by helping them to make the buying decision through 4 key stages – attract, convert, close and delight
We’re proud to be in partnership with Hubspot, the world’s leading inbound marketing software. Together we can help you nurture marketing qualified leads into red hot sales prospects.