Your brand identity is much more than just a logo. It’s every aspect of how your business, product or service expresses its individuality. At Big Brand ideas we believe it’s that last word that matters most. In designing and refining your brand identity we are finding the most effective way to show the world what makes you uniquely you.
We can start from scratch and create a complete, totally integrated suite of brand ID components, including a brand name, logo, tag line, colours, fonts and tone of voice. Everything you need to stand out in this big, noisy world, from a business card to a website.
Often there’s already a brand in existence. If so, our task is to get all your assets working effectively and consistently, add new ones where necessary, and get everything harmonised into one superbly coordinated unit.
We’ll also create the rules that enable everyone who works with your brand to keep it consistent and clear – and put them all together in ‘the bible’, your brand manual.